Few inventions in the world have grown as quickly and become as widespread as AI. While some people and companies are embracing this technology with open arms, others are taking a more skeptical approach. But regardless of personal perception, one thing is clear. The AI revolution is no longer silent, impacting virtually every sector and application. To seize opportunities in the fast-paced AI race, companies are designing new ways to integrate data sets, improve decision-making, and better understand the audiences they serve.
and A.I. Projected to contribute $15.7 trillion to the global economy by 2030, 77% of companies report using or considering AI in their strategy, and 83% have made AI a top priority. Research shows that this technology is expected to increase employee productivity by 40%, and 90% of organizations favor this technology for competitive advantage. another report According to , only 25% of small businesses are leveraging AI, while more than 50% of businesses with more than 5,000 employees and an astonishing 99% of Fortune 500 companies are doing the same.
These numbers prove what society already knows: the AI era is here, and there’s nothing we can do to stop it. To adapt to this evolving landscape, companies are seeking solutions to enhance existing systems and participating in the innovation race. Brett Davis, Managing Partner, said: Continuing advisor“While it’s understandable to want to jump on the bandwagon as quickly as possible, there are very few truly impactful and differentiated AI solutions out there,” said an M&A advisory firm specializing in driving transformational growth. It’s more important than ever to know which solutions meet your investment goals.”
As an M&A professional specializing in digital marketing and creative industries with over 20 years of experience, Brett has helped many clients rapidly implement AI and has identified two of the most common approaches. We can cater to the needs of organizations that choose to modify off-the-shelf AI tools to suit their needs, or we can outsource a specialized team to build an AI technology stack from scratch. Completely polarizing, the first option – significantly more affordable – leads to companies implementing cookie-cutter solutions that offer no competitive advantage. On the other hand, the second method – although personalized to your needs and goals – is incredibly costly and unattainable. into smaller entities.
As with most new projects an organization undertakes, there is a learning curve, and a decisive leadership team can make a world of difference when transforming operations and business strategy. The options range from doing nothing, preferably investing minimally to remain relevant, to making the bold decision to use this as a turning point to gain a competitive advantage. “Our position in the market allows us to see how many people are close to making this transformation,” Brett adds. “Aside from people, the two most important elements at the heart of this transformation are information and tools.Publicly available information is a progressive addition to the ever-popular (and often useful) ChatGPT. As with improvements, anyone can potentially gain a competitive advantage by leveraging one of two levers. You can collect and leverage relevant data that no one else has and/or develop your own impactful tools.”
Companies that believe that implementing AI is the ultimate solution may choose to invest large sums of money to develop AI from scratch. and investment From $5,000 for subscription-based tools to millions of dollars for more complex solutions, plus additional costs such as required hardware, cybersecurity measures, and regulatory compliance, it’s not without risk. Not.
“You spend months developing your own technology, and then suddenly the market changes and the technology evolves, and you have to adapt with it. What makes this transformation even more difficult is that demand is It’s more than the capacity of the data infrastructure. Processing and computing, but that’s another story,” Brett emphasizes.
Although the situation remains challenging, Brett believes that with thoughtful strategy, the opportunity to create significant shareholder value is greater than ever. He said M&A allows companies to offer proprietary technology at affordable prices, allowing companies to leverage the technological capabilities of other companies while entering new fields, acquiring new talent pools, and increasing market share. They will also be able to enjoy many other benefits of mergers and acquisitions. , and many more.
“At Continuum Advisors, we understand the challenges of navigating the complexities of a technology-driven era, but we also know that there are accessible and easy-to-implement solutions that can make or break your success,” Brett believes. Masu. “Don’t overinvest, don’t expect huge returns from incrementalism, and don’t try to ‘catch up with the Joneses.’ After all, if you want to not only survive but thrive in the AI storm , it is beneficial to be a companion.”
