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Home»Media and Entertainment»AI-Media and Lightning International join forces to make first channel accessible to everyone
Media and Entertainment

AI-Media and Lightning International join forces to make first channel accessible to everyone

versatileaiBy versatileaiMay 31, 2025No Comments2 Mins Read
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AI-Media Technologies has joined a partnership with Lightning International, a distributor of free, ad-supported television (FAST) channels. The collaboration aims to break barriers, bring entertainment joy to every corner of the world, enhance revenue opportunities for fast platforms and content owners, and change how premium content is distributed and monetized across diverse markets.

This partnership addresses the key challenges of high-speed platforms. Deliver premium, localized content to your global audience, increasing accessibility for all audiences. With AI-Media’s Lexi and Lexitranslate solutions, content is localized in real time, and live-translated captions are burned directly into the feed, accessible in over 50 languages.

For example, channels previously limited to the English-speaking market can reach fans all over the world by providing live-translated captions in French, German, Italian, Japanese and more. This opens new distribution channels, expands audiences, and allows content monetization in previously unaccessible markets.

“We’re excited to announce that AI-Media CEO Tony Abrahams: “The partnership with Lightning International is a fast industry game changer. By accessing and localizing premium content in real time, we help the platform grow our audience and make global content truly comprehensive.”

Benefits of fast platforms and content owners include increased engagement and audience growth as captions enhance engagement, promote repeat audiences, and drive key factors for increasing advertising opportunities on fast platforms. It also offers greater accessibility. AI-Media’s solutions not only benefit hearing and stubborn communities, but also address the growing demand for captions among millennials and Gen Z audiences. By breaking down language barriers, this partnership allows content owners to reach new markets, increasing viewership and advertising revenue. Furthermore, while traditional live translation methods are expensive and resource-intensive, AI-Media’s AI-driven solutions offer low latency, increased reliability, and scalable real-time localization at just a small fraction of the cost.

AI-Media’s Alta and Lexi Translate Solutions provide real-time transcription and translation. The captions are seamlessly integrated into a linear channel feed and are delivered to the high-speed platform via Hong Kong-based Lightning International’s content delivery service. This approach ensures a cost-effective, scalable, reliable, streamlined workflow.

“We’re excited to announce that we’re looking forward to seeing you in the future,” said James Ross, CEO of Lightning International. “We are excited to work with AI-Media. This partnership will allow us to set new standards for localization in a fast industry and unlock new markets, allowing all viewers to enjoy a diverse range of content without language barriers.”

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