By the end of 2025, businesses will no longer experiment with artificial intelligence. Instead, they are rushing to continue their rapid progress as generative AI develops into agent AI, advances in automation and emergency technologies evolve towards widespread deployment.
However, making appropriate technology investment decisions is important for business growth and competitive advantage in light of geopolitical unpredictability, Forrester’s new research shows.
Forrester’s research on emerging technologies in 2025 highlights technologies that can help promote AI-driven innovation while enabling long-term resilience. This study categorizes these technologies by their impact on the short-term, medium-term, and long-term benefits range.