A weekly quiz from Yourstory, Lateral Spark tests domain knowledge, business insights, and lateral thinking skills (see previous editions here). The 176th edition of the quiz presents the problems that actual entrepreneurs tackle on their startup journey.
What would you do if you were wearing their shoes? At the end of the quiz, you will see what the entrepreneurs and innovators themselves actually did. Would you do it differently?
Check out the book review section of Yourstory in the Takeout section of over 355 titles on creativity and entrepreneurship and the weekend Photosperks section on Arts Creativity.
Q1: Digital Media and Comics
Comics constitute a growing industry and a community of creators, educators and entertainers. How can digital media help expand new markets here?
Q2: Food preservation
Post-harvest losses remained a major problem for many farmers. Some existing solutions are not scaled well or cannot prevent fungal infections. How can you solve this problem?
Q3: Pain relief
An estimated 270 million people suffer from chronic pain in India. The demand for comprehensive pain management solutions is growing, but treatment options are fragmented. How can I deal with this issue?
Q4: Construction Management
Buildings need to be managed to ensure efficient use of water and energy. How can digital technology help here?
Q5: Hiring talent
Startups face challenges in attracting the right talent at different stages of their journey, and traditional recruiting agencies often charge large fees without guaranteeing results. How can we tackle this employment problem?
answer!
Thank you for coming this far! But there’s more to it – an answer to these 5 questions (below) and a link to an article that includes details on the entrepreneur’s solutions. Happy reading, happy learning, and happy creation!
A1: Digital Media and Comics
Webtoon App Toonsutra is available for a variety of Indian audiences with offerings in Hindi, Tamil and Telugu languages and partnerships with global publishers. “With over 20 million downloads and growth, Toonsutra shows that Indian audiences are ready to adopt a new era of digital fandom and storytelling,” said Sharad Devarajan, co-founder and chairman of Toonsutra.
“Toonsutra represents an exciting confluence of digital innovation and cultural resonance in one of the world’s most dynamic markets,” said Filmon Zerai, COO of Holtzbrinck Publishing Group, who invested in Toonsutra. For more information, read on how digital comics redefine local and global pop culture, and the events of the Comic Con India series in eight cities.
A2: Food preservation
Founded in 2022 by Monica Tiwari, Ketal is an agritech startup that uses solar dehydration to maintain agricultural produce and extend shelf life. This allows for further processing, packaging and selling agricultural products to food processing companies or exporters.
It has developed a hybrid energy solution for dehydrating a variety of fruits, vegetables and flowers. For more information, read more about how its operation will expand from Rajasthan to Maharashtra and Uttarakhand using its dehydration capabilities to process Chikku, Straw, Onion and Tomato.
A3: Pain relief
Founded by Nivesh Khandelwal and Vishwas Singh, Nivaan Care is an interdisciplinary chronic pain management clinic chain. Recently, it has expanded to 10 new clinics in two cities and raised funds to introduce new regenerative medicine treatments.
The company focuses on non-surgical, evidence-based solutions using an interdisciplinary model that combines medical, psychology and rehabilitation care. Learn more about how we treated more than 10,000 patients. Perform 1,400 minimally invasive steps.
A4: Construction Management
Founded by Deepinder Singh and Pankaj Chawla, 75F develops and manufactures IoT-based building management systems for data-driven facility intelligence. It has over 1,800 installations in nine countries, leveraging IoT, cloud computing and machine learning.
Deepinder Singh, founder and CEO of 75F, said: Find out more about energy efficiency solutions and recent $45 million in funding from spiritual international Net Zero Alliance here.
A5: Hire talent
Founded by Deepak Subramanian, Shravan Kumar and Varun Gopalakrishnan, Yourtribe combines the power of AI with the employer brand to help startups hire top talent. It was recently featured on Startup Singam, the first startup reality show on mainstream television in Tamil Nadu, focusing on startup and MSME investment and growth.
Instead of charging high attorney fees per employment, Chennai-based startups have a recruitment as recruitment (RAAS) model, with startups paying a fixed fee for access to high quality employment services. For more information, please go into detail about how it has facilitated the recruitment of over 400 people from more than 75 company startups and how it protects Rs 4 in recent funding.
Yourstory also publishes a pocket book called “Proverbs and Quotes for Pro-Deprenors: The World of Inspiration for Startups” as a creative and motivational guide for innovators (downloadable as apps: Apple, Android).
