This funding will help the company grow its visual generative AI platform. The platform allows developers to build and expand risk-free visually generated AI products without infringing privacy or copyright.
(New York, NY – March 13, 2025) – Bria, an enterprise visual Gen AI platform built on 100% licensing data, has announced that it has closed $40 million in Series B funding and raised its total capital to $65 million. Provides additional support from Maor Investment, Ingree Capital, GFT Ventures, Intel Capital, In-Venture, J-Venture, Z-Venture Capital, Atinum Investment and Publicis Groupe, led by Red Dot Capital. Bria also uses funds to extend the application of patented attribute engines beyond images to music, video and text generation.
Built to meet the needs of your enterprise, BRIA’s visual generation AI platform allows you to create predictable, controllable, consistent branded content that matches your company’s visual language. The comprehensive platform supports consistent content creation, e-commerce products, identity storage, and editing and tweaking content that is easily controlled. All BRIA-generated AI models are trained solely on licensing data, allowing businesses to unlock risks and barriers to adopting GEN AI and take advantage of endless content creation. Bria has developed a patented attribute engine that bridges generative outputs and training datasets, so data owners are programmatically compensated according to their overall impact on each generated output. Bria has over 30 data partners, growing with Getty Images, Envato, Alamy, Freepix and Deposephoto. This Spotify-inspired commercial model guarantees copyright or privacy infringement and maintains transparency in line with evolving AI regulations, including EU AI laws.
“As the market is looking for a more mature solution using Gen AI’s clear ROI, Bria’s API and source code developer options outweigh Adobe Creative Suite across a growing range of features, including editing, tailored/brand generation, and product shot merchandising. This allows customers to reinvent visual content generation with an endless permutation of workflows and recipes tailored to each company,” said Dr. Yair Adato, founder and CEO of Bria. “Built with accountability in mind, our risk-free platform allows organizations to integrate visually generated AI within their products and solutions. This funding allows organizations to expand their attribution to all kinds of content, including music, video, text, and more, leading to a truly sustainable, creative economy.”
The new funding expands Bria’s technical capabilities in three key areas: replication of music and video platforms, supporting BRIA’s global demand, and creating new markets to generate premium content for commercial use with full licensing and IP protection.
Bria’s Generation AI Platform offers developers full flexibility, from Visual Foundation models, source code and weight, image generation, editing, e-commerce product shots, and availability in HugFace via fine-tuning APIs to low-code/no-code components, ensuring predictable, consistent, and visual asset creation for your brand. By developing an AI pipeline with BRIA, users can build it whenever they need it to achieve their business goals. The developer team uses Bria on AWS Sagemaker, Azure Ai Foundry and AI Marketplaces, Comfyui, Fal.ai and more. So does creative platform access via Photoshop and Figma through plugins. Each builder owns content machines, IPs, and data where they are built.
“The possibilities for generation AI in the enterprise space where efficiency and creativity drive ROI are immeasurable,” says Danielle Ardon Baratz of Red Dot Capital. “Bria is redefineing the way companies create and personalize visual content at scale with an enterprise-grade platform designed for control, predictability and modularity. Bria is setting new standards for AI-driven content generation. We look forward to supporting their journey as they improve cutting-edge capabilities beyond modularity in platforms, environments and content, bringing the power of generation AI to more organizations.
The round will take place almost a year after Bria received Series A funding in March 2024. Since then, Bria has cemented herself as a responsible leader in AI-created visual content through strategic partnerships with technology giants such as Nvidia, Microsoft, and AWS. We have been selected as AWS Design Partner of the Year. Bria has also built partnerships with global brands in growing, high-growth sectors, including media, gaming and entertainment, retail and CPG, marketing institutions and creative tools.
About Bria
Bria’s visual generation AI platform enables developers, product teams and businesses to build commercially-enabled content. Our basic model is trained on 100% licensing data from over 30 partners to ensure legal compliance with data owners and artists.
BRIA provides technical teams with complete access to source code and weights, production-grade API/SDKs, and the flexibility to incorporate these AI building blocks into their preferred builder environments. Bria’s pre-built pipeline provides the fastest path to market-ready visual AI implementation. At the same time, advanced teams leverage control nets, LORAs and LCMS to maximize control over pixel accuracy and visual output. It offers full IP/privacy compensation and EU AI ACT compliant architecture with flexible commercial terminology that leverages existing cloud commitments.
Large advertising, games, media and retailers rely on BRIA to provide large, branded visual content at scale. Going forward, Bria is pioneering the future of premium content generation where visual AI, data ownership and artistic contributions coexist to create sustainable value. For technical documentation, please see bria.ai.
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