National and regional news brands today made a splash and used their AI work to devote their front pages to campaigns by the UK creative industry on threats from the high-tech giants.
The “Make It Fair” campaign is supported by many industry associations, including the News Media Association, the PPA and the recorded music association The BPI.
The campaign states, “tech giants shouldn’t benefit from stolen content or should not use it for free.”
It is very rare for rival media groups to work together in such a way.
Today (February 25th) is the final day of government consultations over potential changes to copyright law that presents “existential threats” to a creative economy of over £120 billion.
Owen Meredith, CEO of News Media Association, said copyright is fundamental to a publisher’s ability to invest in reliable, high-quality journalism.
“The only thing that requires affirmation is that these laws also apply to AI, and implement transparency requirements so that creators can understand the use of the content. Instead, the government has set the laws It proposes weakening and essentially making it legal to steal content.”
He said there would be no AI innovation without high quality content, which is “an essential fuel for AI models.”
“We are urging the UK masses behind the “fair” campaign and asking the government to ensure that creatives ensure adequate financial compensation from AI companies. . ”
We will also be participating weekly magazine brands.
In a simultaneous campaign by the music industry, 1,000 British musicians will release today’s co-album and showcase recordings of empty studios.
Consumers are encouraged to write MPs or send them via email, calling for protection of key issues of creative rights.
“Without high-quality content, an essential fuel for the AI model, there is no AI innovation. We have led the UK citizens to the “Make It It Fair” campaign, and the government has creatives to make the right finances from AI companies. It appeals to ensure compensation and ensure a sustainable future for both AI and creative industries. “Meredith said.
