AI can replace apps as the main way people use technology, Meta’s chief technology officer said.
Now people choose software from “A Garden of Applications,” Andrew Bosworth said in a podcast episode released Thursday by venture capital firm Andreessen Horowitz. The company was an early Facebook investor.
Instead of opening certain apps like Spotify, to listen to the music, Bosworth said he just tells the AI what he wants and lets the rest process. Spotify did not respond to requests for comment from Business Insider.
“I don’t want to be responsible for orchestrating what I’m open to,” he said. “Because that’s how things have been done throughout the history of digital computing.”
According to Bosworth, this shift could turn the app model over your head, which could be great for users, but it’s a nightmare for some companies.
“It abstracts the brand names of many companies. I think this is very difficult for an entire generation of brands,” he said.
The brand “want to be attached to me. I don’t want to be attached,” he added.
This could overturn the way apps such as Spotify and Netflix monetize their services through a “freemium” model that offers free core products with a paid tier for advertising revenue, subscriptions, or premium features.
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“Silver” software service using AI
The rise of inference models and AI agents is beginning to erode core assumptions that have defined business models as software for decades, Business Insider reported Monday.
A survey released by consulting firm Alixpartners said this has impacted more than 100 mid-market software companies.
Alixpartners says these companies are caught up in “big squeezes,” and are agile and pressured on one side. This is an AI-Native entrant that can replicate applications by technology giants like Microsoft and Salesforce, who have poured billions of dollars into AI Arms races.
“We believe that many medium-sized enterprise software companies will face a threat to their survival for the next 24 months,” the company added. They refused to identify a particular company.
Ultimately, Bosworth considers this shift from app scattered to powerful AI interfaces worth it.
“What’s important now is the performance of work and price per performance,” Bosworth said. “Many companies don’t love it,” he added.
