The platform hosts 1.3 billion AI-labeled videos
TikTok is poised to offer users the opportunity to reduce the amount of artificial intelligence-generated material shown in their feeds.
The platform has revealed that it hosts more than 1 billion AI videos, with new video creation tools such as OpenAI’s Sora and Google’s Veo 3 driving a surge in AI-generated content. However, the social media giant is now piloting a feature that will allow users to reduce their exposure to AI-generated content.
The Guardian reports that nearly one in ten of the world’s fastest-growing YouTube channels exclusively feature content generated by AI. This led to the emergence of the term “AI slop.” This refers to low-quality, mass-produced materials that often feature meaningless and artificial images.
“We know from our community that many people enjoy content created with AI tools, from digital art to science explanations, and we want to make sure people can see more or less of it based on their preferences,” Jade Nester, European public policy director for safety and privacy at TikTok, said in a statement.
TikTok revealed that there are currently 1.3 billion videos tagged as AI-generated on the platform, but with more than 100 million pieces of content uploaded to TikTok every day, AI material remains a relatively small portion of the total. The feature will allow users to control how much AI-generated content is displayed in their feed, the Mirror reports.
Users can access this by launching the application, selecting “Manage Topics” within the settings, and selecting “AI Generated Content.”
The platform already offers a variety of filter topics that can be customized according to your personal preferences, such as current affairs, fashion, beauty, and dance.
TikTok’s policies require content creators to label videos produced using artificial intelligence as “real.” Failure to comply will result in your video being removed.
Our community standards also prohibit the development of deepfakes that are considered dangerous, such as those featuring famous figures or depicting global disasters.
If the material was created using TikTok’s proprietary AI tools, the “Made by AI” watermark will be implemented.
The platform also plans to work with organizations and experts to develop educational resources that promote the responsible use of AI.
TikTok will provide £1.5m of funding to experts and organizations such as Girls Who Code for the initiative.
The social media giant is facing criticism over its plans to lay off hundreds of UK-based content moderators.
The company is preparing to cut 439 positions in its trust and safety division in London.
Labor unions and online safety experts have expressed concern about humans being replaced by AI moderation systems. Bree Pegum, TikTok’s global head of program management for trust and safety, explained that while human moderation remains important, the use of artificial intelligence (AI) helps protect employees by eliminating the most harmful and distressing content before humans see it.
The platform also reported that its human moderators saw a 76% reduction in graphic and shocking content seen over the past year, thanks to automated systems blocking such content in the first place.
