Donegal Women in Business Network was “back to school” this September due to an event focused on LinkedIn and smart techniques for artificial intelligence.
A tech-centric event at Letterkenny’s Century Complex, along with AI, provided lessons about leveraging Business’s social media.
Award-winning LinkedIn strategist Louise Brogan has launched the tutorial with advice on how to optimize your LinkedIn profile to create valuable contacts and demonstrate your sector’s expertise.
The Belfast consultants and authors gave important advice on the best content that beats algorithms, helps audiences and sparks conversations.
Many members had the opportunity to refresh their LinkedIn pages with headshots that Logopix photographer Stevie Toye kindly took that day.
Consultant speakers Louise Brogan, Dr. Carla Roett (Crintus & Co) and Hannah Kelly (Spark Marketing) are Business Events by Donegal Women in Business Network. Photo: Stevie Toye, Logopix
Speakers Hannah Kelly (Spark Marketing) and Dr. Carla Roets (Crintus & Co.) conducted an AI workshop.
Carla outlined how businessmen can create authentic content in minutes and bring human elements back to AI.
Carla told members that context is important. She shared programs and tools that help people become project managers through content.
Hanna also emphasized that AI offers impressive AI prompts for business content, and that AI is not futuristic. She showed how to use everyday tools cheaply and effectively to help businesses leverage AI advances.

Fireside Chat: AI & Marketing in Action. Photo: Stevie Toye, Logopix
Moderated by Network Pro Maria Rushe, Fireside Chat addressed member questions and concerns about AI.
There were plenty of in-person networking opportunities in the morning. No automation is required.
Membership for Donegal Women in Business Network is open to all women in the business, whether they are self-employed, hired or thinking about starting out. Benefits include access to regular networking events, learning opportunities, business promotions, and supportive communities dedicated to helping women succeed.
To join or to learn more, please visit https://donegalwomeninbusiness.com/.

Return to business events with Donegal Women in Business Network. Photo: Stevie Toye, Logopix

Return to business events with Donegal Women in Business Network. Photo: Stevie Toye, Logopix

Return to business events with Donegal Women in Business Network. Photo: Stevie Toye, Logopix

Return to business events with Donegal Women in Business Network. Photo: Stevie Toye, Logopix

Return to business events with Donegal Women in Business Network. Photo: Stevie Toye, Logopix
Business Donegal woman “back to school” to master AI and LinkedIn Last changed: September 26, 2025 by
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